HOW SOCIAL MEDIA IS TRANSFORMING THE MARKETING OPERATIONS PROCESS

Rethink Marketing: IBM Webinar

How Social Media is Transforming the Marketing Operations Process

Join this webinar to hear experts from IBM and featured analyst firm Gartner, discuss how marketing operations can help marketers collect, measure, and assess every program—from social to mobile to mass marketing. Find out how fine-tuned marketing operations can have a direct impact on increasing campaign effectiveness and optimizing marketing program spend.

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